Area Sales Manager - Travel 2 - #1689134

Established in 1981 with a single store in the Northwest of England, the JD Group is a leading omni-channel retailer of Sports Fashion, Outdoors and Gyms with our colleagues working in stores across several retail fascias in many markets around the world
 
JD Sports Fashion Plc was listed on the London Stock Exchange in 1996 and has been a FTSE100 publicly quoted company since 2019 and continues to grow in the UK and internationally
 
We want to be the leading global omnichannel retailer in the sports and outdoor industry. To be a part of this successful company and help us to achieve this you will have the desire to ingrain our strategic goals of being a people-led, innovative and customer-focused organisation which provides operational excellence whilst identifying new areas of growth as part of our day to day objectives
 

 
Role overview:  
As an Area Manager, you will report into a Regional Manager and be responsible for overseeing several stores within your area. You will be tasked with motivating and managing your area team to provide exceptional customer service, exceed sales targets, and maintain the stores' visual appeal. Additionally, you will need to regularly visit stores to ensure that the presentation and compliance meet company standards. You will take appropriate action to address underperforming stores and manage them effectively. Furthermore, you will challenge your team to achieve their full potential.  
Responsibilities:  
Manage your area team to maintain customer retention and provide exceptional customer service.  
Ensure that your area team provide a great customer experience   
Ensure that all key performance indicators (KPIs) for stores are being met.   
Analysing Area performance and developing strategies to drive people/sales metrics  
Create, understand and interpret financial reports  
Identifying and developing commercial action plans that drive sales and service  
Encourage and lead your team in achieving and surpassing their targets.  
Recruit and retain the best shop managers.  
Motivate, Inspire and empower staff to achie ve their potential to create a “high performing” team.  
Continue to develop your management team and encourage internal growth by utilizing Head Office Training Academies.  
Ensure presentation across all stores is consistent with the brand/company image.  
Hold stores accountable for following all Profit Protection policies & procedures.  
Ensure that shops’ health and safety standards are adequately monitored and maintained by conducting regular Health & Safety inspections in store.  
Manage and monitor the area’s payroll budget in line with Area Sales Performance.  
  
Role objectives and KPI’s:  
Drive sales performance- achieve and surpass sales targets across all stores within the area by identifying opportunities for growth and addressing underperformance.  
Build and maintain a high-performing team by recruiting, retaining and developing top talent.  
Maintain adherence to company policies including Profit protection, health and safety, and compliance standards.  
Develop cost effective strategies to achieve financial objectives. 
Keep payroll costs within the allocated budget while maintaining staffing levels required.  
Ensure exceptional customer service standards are consistently met across all stores to drive 
 
Skills and Experience Required: 
Proven experience managing a high-turnover store with a large, diverse team, including recruiting, training, and retaining staff while fostering an inclusive, high-performing work environment.  
Passionate about retail & hold a good understanding of the latest trends and our competitors  
Demonstrated ability to manage, motivate and develop diverse teams, ensuring high levels or performance, employee retention and professional growth. 
Strong background in analysing sales data, identifying market opportunities, and creating actionable strategies to meet business objectives, improve sales performance, and enhance customer satisfaction.  
Track record of delivering exceptional customer service through training, coaching and feedback.  
Experience in analysing financial reports and budgets, managing payroll, and controlling costs to ensure profitability while achieving store sales goals.  
Skilled in maintaining compliance with company policies, including Visual merchandising standards, profit protection, and health and safety requirements.  
This role is a field-based role therefore the successful candidate must hold a valid UK driver’s license. 
 


We know our colleagues work tirelessly to make JD Sports the success it is today and in turn, we offer them some amazing benefits including staff Discount On JD Group and other brands within the organisation and personal development opportunities to learn and develop at work
 
Thank you for your time
 

#JD 

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