Social Media Coordinator - #1795104

Denholm are delighted to be working with a leading premium consumer-goods brand based in Edinburgh. We are seeking a skilled and strategic Global Social Media Coordinator to lead content development and engagement across our client’s Instagram and TikTok platforms for an initial 6-month contract. The ideal candidate is a creative thinker with a strong understanding of social media trends and a proven ability to turn followers into loyal brand advocates.

This is a key role within a small, collaborative team—balancing content creation with data-driven decision-making to drive growth and engagement. Key Responsibilities1. Social Media Calendar ManagementDevelop and maintain a dynamic, forward-looking content calendar for Instagram and TikTok.

Ensure consistent, high-quality posting aligned with brand guidelines and tone of voice.2. Content Development & Community EngagementCreate engaging, educational, and entertaining employee-generated content (EGC). Curate and incorporate user-generated content (UGC) to enhance community connection.

Monitor platform conversations and engage with the audience in a timely, thoughtful manner. Collaborate with influencers and manage content campaigns from concept to completion. Stay informed on platform trends, tools, and features—proposing innovative ways to connect with our audience.3.

Analytics & Performance OptimizationTrack, analyse, and report on content performance across key metrics (engagement, reach, virality). Use insights to iterate and improve content strategy and execution. Experience3–5+ years in social media management, with a strong focus on Instagram and TikTok.

Demonstrated success managing influencer relationships and campaign execution. SkillsStrong understanding of short-form video content and platform-specific best practices. Exceptional copywriting skills with a creative and audience-first mindset.

Excellent project management abilities; capable of managing multiple priorities simultaneously. Proficient with content management systems (Sprout, Notion experience is a plus). This is an excellent opportunity to work in a collaborative and agile work environment whilst providing a tangible impact on brand growth and community development.

You will have the ability to innovate, experiment, and lead in a fast-evolving digital landscape. If you are interested in joining a global brand name in consumer goods, get in touch today!